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Stories We Tell

The Secret World of Video Making

Is it old news that visual content is better for information processing and increasing engagement? Yes. But seems like only recently many started realizing the benefits of investing in a different visual rather than images – videos. Let’s just look at the content that companies are now producing. In the past, the most they did […]

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The Road to Motivation

Motivation is a tricky creature. There are times when you’re filled with excitement and are ready to conquer the world. And other times, you can’t seem to find the willingness to do anything. You keep pushing deadlines, making excuses for your work and you find yourself falling into the trap of procrastination. Sounds really familiar, […]

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Tech And Marketing: Working Together To Increase Efficiency

Today marketers are using technology not only to elevate user experience but also to increase client growth and improve customer retention. However, when it comes to communication between marketing and tech, finding common ground can be a bit tricky. Diverse backgrounds and experiences sometimes cause misunderstandings that ultimately lead to ineffective product development. So we […]

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Understanding Customer Retention

How do you grow a business? Do you just sponsor Facebook posts? Offer discounts on various occasions? Create killer ads and commercials? These solutions aren’t bad or wrong by any means. But they’re designed to mostly attain new customers. And while it’s important to grow your customer base, you shouldn’t forget already existing ones. That’s […]

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15 Marketing Conferences to Attend in 2019

Last week we shared our top picks for development conferences in Europe. And guys, we weren’t kidding, when we said that we love them.  Because this week,  we’re looking through marketing events that you should keep your eye on for early bird tickets. You’re an experienced guru? Or just started tapping into digital marketing world? […]

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13 Development Conferences to Visit in 2019

What were your New Year’s resolutions for this year? Ours was quite straightforward – to make 2019 the most groundbreaking year yet. We want to fill this year with learning and self-improvement. To absorb as much knowledge as possible. And use all this to keep breaking the benchmarks. Sounds a bit ambitious? Well, we’re all […]

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What It Means to Be a Product Owner

Today we use digital products for almost everything – it’s enough just to look at a number of apps installed on our phones. However, what do we really know about the creation of these products? We know that developers code. We know that designers are responsible for the visuals and UX/UI. But who’s in charge […]

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Demystifying Writer’s Block

Writer’s block. A mystery with many different names. Wrapped in many different legends. Some say it happens to only highly creative people. Others go as far as saying that it’s something people use to defend their laziness. But we wanted to debunk all the myths surrounding this phenomenon and get into the nitty-gritty details of […]

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Success Department: The Frontline of a Business

As the usage of computers, networks and Internet has grown in the business, the need for success departments has increased as well. Back in the day most of the companies were just fine with one or two in-house customer experts. Today this model is no longer effective. Businesses started expanding their success teams into departments […]

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How to Start Your Career in Front-end

With its ever-growing number of resources and demand in the industry, front-end development is becoming an attractive career path for many. However, aspiring programmers still struggle to start, not knowing where to exactly begin. Luckily, the industry is filled with many professionals more than willing to share tips and their experience. Mindaugas Jačionis is definitely […]

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